Advertising on www.tgels.com

www.tgels.com is used by sophisticated, educated and intelligent users who are trying to save by searching multiple booking sites, airline websites, comparing air fares before buying a fare. You can reach these users by advertising on www.tgels.com.

Advertisements are shown using our patent pending Dynamic Time Based System on different Target Areas on the website, see preview of a Guide Selections Target Area. Target Areas are like view ports on a html page. Advertisements can be text or image based. See below table and preview to get details of the different Target Areas and the type of advertisements.

All Advertisements are time based. The time an advertisement is visible to the user is based on the different Target Areas and the type of advertisement. A Guide Selection Target Area advertisment is visible to the user for about 30 or more secs, see preview, while a Dynamic Guide Selections Table Target Area advertisement is visible for about 150 secs, see preview. These advertisements are shown when the user is eagerly waiting for the search results and are shown to grab user attention. There are 3 types of advertisements, Time Based, CPM and PPC. A Time Based Ad is billed on the time an AdUnit is visible to the customer. Visibility is dependent on the different Target Areas, see below table for more information. A CPM advertisement is billed based on the number of impressions and the time an advertisement is visible. For eg, an advertisement could be visible for 5 secs and will be billed for 1000 impressions. A PPC advertisement again has a time attribute but is billed only if the user clicks on an advertisement.

An advertisement is shown as an AdUnit. An AdUnit is like a container containing one or more Ads. The Ads in the AdUnit are shown in sequence one after the other. Each Ad has a time attribute that controls how long an Ad is visible. See Steps to create an Ad below for more details on how to create an AdUnit and set the time for an Ad.

Target Area	Position	Description	Type	Cost
Guide Selections Target Area	Shown on the Search page, below Guide Selections. The user is transferred to this page after the user clicks on "Search Flights" button, preview	The advertisementis displayed before Guide Selections information is returned by the server, and will be displayed for about 30 or more secs. The user will see this advertisement as nothing else is displayed on the page. The guide selections Target Area has a clock showing changing time to indicate progress.	Text advertisement Time Based, preview	15c for about 30 or more secs or bidding ( Introductory offer -- Free )
Guide Selections Table Target Area	Shown on the Search page, next to Dynamic Guide Selections Table, preview	The advertisementwill be displayed to the right of the dynamic guide selections table. The advertisementkeeps moving to the right as the guide selections table is updated dynamically. The advertisementwill be seen by the user as the lowest and attractive tabs will keep the user attention fixed on the table as the lowest, attractive and smart fares are updated. The advertisementwill be seen for about 60-150 or more secs	Text advertisement Time Based, preview	15c for about 60-150 or more secs or bidding ( Introductory offer -- Free )
Goto Page Target Area	Shown on the "Goto page", once the user clicks on "Goto a Booking Site" link, preview	The advertisementwill be displayed in the middle and could be made up of multiple text or a single image. The user will see the advertisementwaiting to be transferred to the booking site. A good place to influence and build an image to make a buy. The advertisementwill be seen for 10 secs Note: This advertisementcould be targeted for selected airports and cities. If targeted, your advertisementwill appear only if the user is searching for airfares to these airports.	Text advertisement Time Based, preview	20c for about 10 secs or bidding ( Introductory offer -- Free )
Fares Target Area	Shown on the Search page, below Fares. The user is transferred to this page after the user clicks on "Search Flights" button, preview	The advertisementis displayed before fares are returned by the server, advertisementwill be displayed for about 20 secs. The user will see this message and maybe guide selections advertisementon the page. The fare selections Target Area has a clock showing changing time to indicate progress. This Target Area is below the guide selections Target Area.	Text advertisement Time Based, preview	15c for about 30 or more secs or bidding ( Introductory offer -- Free )
Banner Search Target Area	Shown on the Search page, above Guide Selections, preview	The banner text AdUnit will be shown once the search completes. A banner is made up of multiple AdUnits, with each AdUnit being shown for about 5 seconds.	Text advertisement Time Based, preview	$20 CPM or bidding ( Introductory offer -- Free )
PPC Search Target Area	Shown on the Search page, right of Guide Selections, preview	The PPC text AdUnit will be part of a layout with 4 or more AdUnits.	Text advertisement Time Based, preview	50c PPC or bidding ( Introductory offer -- Free )
PPC Home Page Target Area	Shown on the Home page of www.tgels.com, preview	The PPC text AdUnit will be part of a layout with 1 or 2 AdUnits.	Text advertisement Time Based, preview	50c PPC or bidding ( Introductory offer -- Free )

Target Area

Position

Description

Type

Cost

Guide Selections Target Area

Shown on the Search page, below Guide Selections. The user is transferred to this page after the user clicks on "Search Flights" button, preview

The advertisementis displayed before Guide Selections information is returned by the server, and will be displayed for about 30 or more secs. The user will see this advertisement as nothing else is displayed on the page. The guide selections Target Area has a clock showing changing time to indicate progress.